In another interesting marketing move by Aamir Khan, autorickshaws are being used to promote his upcoming movie 3 Idiots. Nearly 10,000 rickshaws can be seen plying in various cities like Mumbai, Bangalore, Chennai, Jaipur, Kolkata, Lucknow, Bhopal, and many more with printed stickers on them saying “Capacity: 3 Idiots”. Being a creative marketer himself, Aamir [...]

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